Tag Archives: Survey

Current attribution solutions ‘verging on useless’, say digital marketers – survey

Lack of credible attribution renders marketers susceptible to pressure to invest in ‘favourite’ channels, with ‘maximising ROI’ just a pipedream paid lip-service August 8th 2019 – Digital marketing managers have slammed current attribution solutions as verging on useless, in a new survey commissioned by QueryClick. Unreliable or false attribution leaves almost 90% of marketers afraid… Read More »

Daily on Healthcare: Voters happy with their healthcare, survey finds, highlighting risks of sweeping reform plans

Smart content. Deeper culture. Better access. Become a subscriber to the Washington Examiner magazine. SIGN UP! If you’d like to continue receiving the Washington Examiner‘s Daily on Healthcare newsletter, SUBSCRIBE HERE: http://newsletters.washingtonexaminer.com/newsletter/daily-on-healthcare/ VOTERS HAPPY WITH THEIR HEALTHCARE, SURVEY FINDS, HIGHLIGHTING RISKS OF SWEEPING REFORM PLANS: Voters perceive the U.S. healthcare system as deeply flawed, even… Read More »

Effective Survey Writing

When planning the survey, keep the purpose in mind; whether the survey is intended to gauge preferences or actual behaviors, and so on. This is best reflected in a carefully chosen title. The title should reflect the survey objective and should attract the survey population too. The respondents should also be carefully chosen. Determine the… Read More »